Amanda Seeberger

Who or what is your inspiration in business?

Owning a boutique has always been my dream, but the timing never felt right—until June 2024, when I decided to leap into entrepreneurship and launch Always Amalfi. Inspired by the Amalfi Coast, my goal is to offer affordable women’s and men’s apparel and gifts that capture the charm of Italy. Always Amalfi allows customers to carry a piece of the Amalfi Coast’s beauty, elegance, and spirit with them, wherever they may be.

How do you stay motivated?

Motivation comes from staying disciplined and embracing the journey. Each Sunday, I organize my week with clear goals, which helps me stay on track. I celebrate small wins to keep momentum and remind myself why I started: to build a business that shares the magic of the Amalfi Coast. Staying connected to my purpose fuels me, even on the hardest days.

What would you do with the $25,000?

A $25,000 investment would accelerate Always Amalfi’s growth. I would introduce more high-quality products that reflect the essence of Italy, expand paid advertising to reach a broader audience, and take steps toward realizing my dream of opening a brick-and-mortar boutique. This funding would allow me to bring Always Amalfi’s vision to more people and elevate the brand’s impact.