Who or what is your inspiration in business?

My journey began with thorough research and a determination to master the art of candle making. Through a period of trial and error, I honed my skills, learning the intricacies of blending scents, selecting high-quality materials, and perfecting the delicate balance of wax and wick. Despite a temporary pause, my passion for crafting candles remained unwavering.

How do you stay motivated?

What motivates me to run my business is the incredible support I receive from my customers, family, and friends. Their encouragement and loyalty inspire me every day to keep growing and improving. The positive feedback about my candles is also a huge motivator—it reminds me that my work is making a difference and brings joy to others. Knowing that my products have a positive impact on people’s lives drives me to continue pursuing my passion and delivering quality with every candle.

What would you do with the $25,000?

If I’m fortunate enough to win the $25,000, I plan to use the funds to revamp my entire business. This includes redesigning my website, creating a new logo, and launching fresh merchandise to better connect with my customers. I’d also rent a space in a fulfillment center to streamline shipping and improve efficiency. Additionally, I would invest in more equipment to enhance production and quality, helping me to scale and meet growing demand.