Connect Who or what is your inspiration in business?

When my husband was forced to stop eating salt, it was so difficult and BLAND, so I invented Lauri Lee's seasonings. Over the next couple of years, eating delicious meals without tons of salt, we spoke with so many people who also needed to stop eating salt, but couldn't figure out how. We realized we needed to make Lauri Lee's accessible to the entire country. We are inspired every day by those people who need our products, and by the goal of taking Lauri Lee's to the entire nation.

How do you stay motivated?

We stay motivated by our new customers, who often thank us for creating such delicious, low sodium products, and by our existing customers who tell us (and everyone else!) just how much they love our Lauri Lee's Ultra Low Sodium Seasonings and Low Sodium Party Dips Mixes. We also stay motivated as we eat delicious meals each day that are made with Lauri Lee's seasonings. They truly taste awesome, which makes it very easy to believe in our business and stay motivated.

What would you do with the $25,000?

We would use the $25,000 to create more brand awareness across the nation through targeted advertising.