Quarter-Finalist

Mercedes Lundberg

Indigenous entrepreneur and founder of Nüd, creating inclusive, body-positive spaces with innovative skincare and hair removal solutions.

 

Currently 2

in the Quarter-Finals

Help me become the Entrepreneur of Impact, appear in Forbes magazine, and win $25,000!

Voting for Semi-Finalists ends Thursday the 13th of March at 7PM PDT

What is the Entrepreneur of Impact?

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Who or what is your inspiration in business?

My inspiration lies in empowering women—whether it’s my staff achieving their personal and professional goals, my clients embracing confidence and self-care, or creating a life where I can be present for my future children. As an Indigenous entrepreneur, I’m passionate about fostering inclusivity, strength, and growth, building a business that uplifts women and celebrates their resilience and individuality.

How do you stay motivated?

I stay motivated by focusing on my 'why'—creating a business that empowers women, uplifts my staff, and inspires confidence in my clients. I’m driven by the freedom to choose how and where I spend my time, building a life where I can prioritize my future family while making a meaningful impact. Overcoming challenges as an Indigenous entrepreneur reminds me of the power of resilience and purpose, fueling my passion every day.

What would you do with the $25,000?

We would invest the $25,000 in bringing electrolysis to our studio, completing our service offerings to support all hair and skin types. This addition aligns with our mission to provide inclusive, effective hair removal solutions for everyone. By offering electrolysis, we can ensure that every client—regardless of skin tone, hair color, or unique needs—feels confident and fully supported in achieving their goals.

Vote for Mercedes Lundberg to be the Entrepreneur of Impact while supporting a great cause! Cast your daily vote below, or make a tax-deductible donation to help schoolchildren thrive and live well-nourished, physically active lives.


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